Keeping Your Blog Active
January 26, 2010 by Jolyn
Filed under Better Business, Business Basics
On my weddings blog, I’ve struggled to keep it current and on top of the trends.
I started by creating a draft entry anytime I thought of a topic to write about. This was great when I had time to blog then I at least had some ideas to start with.
But then I had nearly 100 drafts and still not much content.
So part of my New Years’ resolution was to create an editorial calendar. For me, it meant setting certain days/weeks of each month to a certain topic. Then on my calendar, I set what topic I am going to cover for each of those days.
The great part of this is that when I dedicated one afternoon to blogging, because the editorial calendar spreads out the topics, I have a good solid base of blogging created over the next 3 months. Any new time I find to blog will be dedicated to dates past those. The hopes, is that I get to be ahead of the game, and always have some topics scheduled to post.
I still have to do the same with this blog, but I’m happy that 3 days into the New Year I’ve accomplished a great system for keeping my wedding blog current.
Do you use an editorial calendar? How do you structure it?
Jolyn | Wedding Planner Mentor
Secrets of a Wedding Planner
Signature Sasha Released Today!
January 20, 2010 by Jolyn
Filed under Business Basics
Today is official release on Amazon.ca of the Sasha Souza’s wedding inspiration book!

Check out her inspiration wedding decor schemes and wonderful use of color throughout!
Jolyn | Wedding Planner Coach
Secrets of a Wedding Planner
Event Solutions Magazine
January 12, 2010 by Jolyn
Filed under Business Helps, Resources
If you aren’t already, you’ll want to sign up for the complimentary Event Solutions Magazine for event & wedding professionals.
I love reading through my issues and love my digital version (easy to keep and bookmark with my Evernote application)
You can also fan them on Facebook : Event Solutions Magazine
Don’t delay and either subscribe to your free digital edition or pay to have the magazine shipped direct to your door!
Jolyn | Wedding Planner Coach
Secrets of a Wedding Planner>
Video Calls with your clients
January 6, 2010 by Jolyn
Filed under Client & Vendor Relations, Client Relations
With out of town couples, now you can speak and plan their wedding with the use of a video call, using a service such as Skype. Be able to speak face to face, share laughter, they can show you their diy projects and you can read their body language to better perceive their thoughts into figuring out their wedding plans.

If you haven’t checked out skype before, visit their website here:
Get Skype for your Business – free conference calls and video calling.
Clients will love this new convenience and not be as stressed that they are unable to make it into town for the lastest discussion about their wedding!
Are you using Skype? Have you used it for the first time? Share your experience in the comments section on how you use this service in coordination with your wedding planning business!
Jolyn | Wedding Planner Coach
Secrets of a Wedding Planner


