Your Testimonials Page

So as I stumble through the world of wedding and event blogs, from time to time I come across details that make me stop, shake my head, and give me a urge to contact the blog owner.

On this one, I did…

While looking through a wedding planners’ website, and glancing through the pages, as I got to her ‘accolades’ page, I noticed the first entry was from a summer 2007 wedding – 3 years ago!

I knew this planner was active and had a good rep, surely she had to have more recent testimonials, and as I scrolled through the dozens, I noticed the last entry was 2009.

Your testimonials page should always read from the ‘most’ current – not the best, the most current! Because brides surf wedding sites long before they ever get engaged, and if they keep coming back to your page with a 2007 testimonial on top, they may not notice the new ones you added. I’ve booked many a bride because for years they’ve been watching my site and love reading through the testimonials.

So, fess up, who has their most favorite testimonial on top? Who isn’t even trying to collect testimonials?

Jolyn | Wedding Planner Coach
Secrets of a Wedding Planner

Manage Your Social Media

I love twitter and Facebook for many different reasons.

But I hated the time it took to keep connected and updated. I tried many tools, but thought all lacked usefulness the way I wanted to use the social media.

Then I found Hootsuite – you can activate an account at www.hootsuite.com

I like that I can see multiple of my twitter accounts and multiple facebook pages, and post to as many of them as I want at one time.

They do have an app for using with the iphone, but right now it only seems to work with twitter – can’t wait until it can coordinate with facebook too.

If you are struggling to merge all your social media accounts into a handy managment system, this one may work for you too. If you are using a different management tool – which one are you using?

Jolyn | Wedding Planner Mentor
Secrets of a Wedding Planner