Not only are you a wedding planner, a wedding coordinator, a business owner – you are also an a sales person. Every day, you have to sell your services, and more importantly, sell YOU!

You may have the best marketing materials, best prices, best sales pitch – if you aren’t confident in your presentation – all of those other things won’t give you much help.

So, how to you go about becoming more confident, when you don’t feel it?

• Put on some high energy mood music to listen too while prepping for a new client meeting (what song is your anthem that makes you feel empowered?)
• Before your meeting, look yourself in the mirror and say ‘I will book this wedding’ – say it 10x or more until you feel like you can believe it
• Don’t use the phrase ‘I can’t’ or ‘I haven’t’ in a consultation – if you haven’t done a cultural wedding, when the client asks about one, respond with ‘I’ve been looking forward to an opportunity to work with a couple of that culture – I’ve done a lot of research and am excited about incorporating some of those traditions into your wedding day!”
• If the couple doesn’t book right away – don’t get discouraged, send a follow up email or call explaining how you are excited for an opportunity to work with them. Let them know you know how busy they are, but if they have questions or would like a contract to sign, you’ll be pleased to forward that to them…act confident even after they leave the office
• If they don’t book your services, offer them one of your lower services, especially if price was an issue. If they can’t afford full planning services, perhaps day coordination with some hourly consults would better suit their budget

Confidence is your most important sales tool – too much confidence, you’ll come off as arrogent to the couple – not enough confidence and they won’t want to put their wedding plans in your hands.

What else do you do to make yourself feel more confident going into a new prospect meeting?

Jolyn | Wedding Planner Coach
Secrets of a Wedding Planner

I try to remember to use this tool everytime I make a major design change to my website. Most internet directories pull off of one program for their website thumbnail pictures…and you can make sure it also is using the most updated version.

If you haven’t done it yet, or if you’ve had an established website and have made some design changes recently, then you need to visit – http://www.snap.com

Simply force it to visit your website and take a new snapshot, and in a short amount of time, you’ll see updated versions of your website image appear in many directories and website.

Don’t enter your domain frequently, because you run the risk of becoming disliked (LOL) so only submit your domain this one time, and then only when you make major graphical changes to your website.

Jolyn | Wedding Planner Coach
Secrets of a Wedding Planner

So this past Saturday, I came home, and started my post-wedding routine…when I hear him chuckling at me…

I had forgotten he’s seldom here when I get home, and needless to say he got a laugh out of me soaking my feet in the bathtub with ice cold water, in my comfy PJs, guzzling 2 litres of water and downloading all my photos from my camera and video recorder.

I was on a mission, and I wasn’t going to bed until I had done everything I usually do…

So for this Talk Tuesday – what does your post wedding routine entail?? What do you ‘have’ to do after each wedding when you finally get home…comment below!

Jolyn | Wedding Planner Coach
Secrets of a Wedding Planner